Photographer Nic Donovan works primarily in the fashion, commercial and advertising fields of image making. Nic has been working as a professional photographer for over 14 years, since graduating with a BA Hons degree from Norwich School of Art and Design. As well as shooting unique, conceptual photography on a wide range of other subjects, he also specialises in product photography, pack-shot photography, model dance actor portfolios, make-over photo shoots.
Hey Nic, can you introduce yourself to us?
I am a studio photographer for 14 years, shooting a wide range from e-commerce to business, actor headshots, and high-end commercial projects for my clients.
Can you take us through your journey to where you are now?
I first did photography at boarding school then college before attending university at Norwich Art School. Whilst I was there I did 6 months University exchange that offered me great experience. From there I was in London for 3 years working as an assistant, assisting some world-renowned photographers which allowed me to open my own photography studio and model agency that I set up with my father Patrick back in June 2004.
Who does the team involve behind you?
I have my own in-house makeup artist Melissa and I have high-end retoucher, Linda that works alongside me. I also cannot forget my pug, Poko who helps keep things running smooth.
Where can you see your self within the next 3-5 years?
I don’t like to try and calculate too far ahead as the industry changes all the time.
How are you planning to expand?
I would like to get some larger clients on my books.
Can you tell us what areas you have struggled in professionally?
I am dyslexic and reading writing is not easy for me at all.
Have you ever had any other mentor? If so how has this benefitted you to grow?
Yes, my father, the one and only!
What outlets do use to market your photography?
Word of mouth is great for me. I also use Google Adwords with great SEO keywords, Instagram and then some networking events that often work very well in my favour.
What do you believe are the common misconceptions about being a photographer?
That it is easy. Anyone who is a photographer knows that most of these “photographers” on Instagram have no idea about the hard work, sacrifice, and effort that goes into being an actual photographer and it totally discredits us.
What is the best piece of advice you have received to date?
Never to give up and always look and find new ways to keep your work fresh. Having up to date equipment to work with makes it ten times better.
What is the number 1 critical lesson you have learned in your career so far?
Don’t give up.
The highlight of your career so far?
Too many, I have shot some really cool calendars and most recently big commercial jewelry brands.
Which other leading entrepreneurs and pioneering game changers do you also admire and why?
How do you measure your own terms of success?
The fact I have been doing this since school, and I am still doing what I love for my work.
What does #BEYOUROWN mean to you?
It means, to do whatever makes you happy. If you work hard enough and keep on going when times are hard, you will get there.